Earning more leads is top priority for most real estate agents. Sometimes, agents get stuck in a rut and the leads seem to start really slowing down. Here are three ways that agents can get more leads if they put habits into practice!
Make It a Habit
Always Network
It's true that the majority of leads in any sales industry come from word-of-mouth. So, agents should be sure to regularly check in with their network in order to continue nurturing their sphere of influence. This also means that agents should continue networking. This can be as simple as grabbing coffee from a local cafe a few times a week. How is this networking? Because during those weekly coffee stops agents are chatting with the baristas and other customers, dropping their business card on the local bulletin, and supporting small business. Daily habits really do set the tone for business success and more leads.
Return Calls, Texts, and Emails Immediately
Immediately has an alarming sound to it. However, it is very important for agents to be extremely responsive when they're wanting to build their business and earn leads. Agents should get into the habit of responding quickly and efficiently so they drop the ball as little as possible. A great way to be efficient here is to have pre-written responses to a lot of basic inquiries that can be quickly, slightly edited and sent off. An example would be a pre-written text or email reply in the Notes app that you can copy and paste and send off when you get a message from a potential client about looking at a listing, etc.
Another way to stay on top and work smarter not harder, would be to have an automated email reply go out during your "non-business" hours to every email you get. This can list when you'll get back to them (and be sure to do so ASAP), any links to your website that may help them in the meantime, and your phone number to call if urgent - but only if you're okay with people actually calling.
Prioritize what's already working
Be sure to look at the systems you already have in place and evaluate what's working what's not. This is a crucial step for agents because they need to prioritize what's working and continue building those aspects of their business/habits. Then, agents can look at areas that might be more weak or less developed. Only after focusing on what is working can agents devote time to building other areas that will further elevate them.
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