If you want to generate more leads. If you want to grow your business and incorporate more tech, social media, video, tools, and apps into your business. Then, you must first understand WHY you're in business and analyze how you're running it and what you're offering your clients and prospects.
We have worked with over 10,000 Realtors & Brokers Nationwide and the most common thing we hear them say, "I'm not getting any leads!" The challenge is, [um_loggedin]Realtors have been told that, if you just get your self a website, yo ur going to generate leads! We wish this was the case, if it were, we would be making so much money. While a website is important, it's not the end all be all. Here's what we mean by that. Yes, you need a website, but switching from one provider the another doesn't mean you're going to be successful. If you're getting no results now, what makes you think that you're new website is going to all of sudden start generating you traffic? Because the "SALES" guy on the other end of the phone said so? If what they had was amazing, then why are they not a Real Estate Agent?
All while your online presence is important, we can't forget about our offline presence. In order to fix your Online presence you have to start with your offline presence. Meaning, we have to make sure we're marketing correctly on all our flyers, brochures, property cards, post cards, email, business cards, etc. We have to use some type of "Call To Action Marketing". We must give our prospect a compelling reason to act now!
The only way to generate a "Lead" online is to make sure your driving traffic to your site! If you have no traffic, you simply can't generate a lead! To many times we see Agents & Brokers trying to find that "pot of gold" at the end of the rainbow.
To every action there is a reaction! We have to make sure were not only focused on our offline marketing & online marketing, but we need to focus on funneling that traffic back to our website! Again, the more traffic we have, the more opportunity we have to convert that traffic into a lead.
Have a comment, tip, or concern?
Thanks for reading Elite Informer! Here's more where that came from.